Bags / Fashion
Industry
Project
Branding
Web design and development
E-Commerce / Shopify
Photography and Videography
Ads
Email Flows
Website
Visit Vagari BagsVagari is a modern travel accessories brand focused on combining clean design with practical functionality. The project covered multiple areas of brand and ecommerce development, from identity and website design through to product imagery, advertising and email marketing, helping create a more consistent and commercially effective digital presence.
Logo
We developed a logo and brand identity designed to feel clean, premium and recognisable across both digital and physical touchpoints. The aim was to create a mark that reflected Vagari’s modern travel positioning while giving the brand a strong visual foundation that could scale consistently across packaging, ecommerce, social content and campaign creative.
Website
We designed and developed the Vagari website on Shopify, creating a clean ecommerce experience that balances brand presentation with usability and conversion. The site was built to showcase products clearly, support future growth and provide a smooth customer journey across browsing, product discovery and purchase on both desktop and mobile.
30
%
Increase in Conversions
22
%
Increase in AVO
18
%
Increase in Subscribers
Product Imagery
We manage product imagery with a focus on consistency, clarity and professional presentation across the full catalogue. This includes standardising product photography across colours and variants, keeping lighting, framing and styling aligned and creating a clean visual system that helps the website feel more premium, trustworthy and easy to shop.
Lifestyle Imagery
Alongside studio product imagery, we also create lifestyle photography that places the products in real-world settings. Through location shoots, travel-led environments and model-based content, we build imagery that gives the brand more context and personality while helping customers better understand the product in use.
Ads
We support Vagari with paid social advertising across Meta, creating and managing campaigns designed to build awareness, drive traffic and generate sales. This includes campaign setup, creative testing, audience targeting, optimisation and ongoing performance management to help the brand grow efficiently through ecommerce-focused acquisition.
Email Flows
We set up and manage core ecommerce email flows designed to improve customer experience and increase revenue across the buying journey. This includes the technical setup, automation logic and messaging strategy behind key flows such as welcome, abandoned cart, browse abandonment and post-purchase, helping the brand communicate more effectively and convert more consistently.
